The airline was forced to do so after a number of now-defunct Instagram accounts -- @klmpromoflights, @klmpromo, @klm_promo -- claimed people could obtain free tickets by simply following them.
It's unclear why someone created these hoax accounts, but various airlines have run into this issue before. So as most things go on the Internet, if it sounds too good to be true, it probably is. Source: http://www.huffingtonpost.com/2014/09/25/klm-airlines-promotions_n_5881758.html?utm_hp_ref=weird-news&ir=Weird+News
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