A woman's heart-wrenching story about how she comforted a Walmart cashier struggling with his mother's suicide has gone viral, with video capturing her endearing tale viewed more than 26 million times.
Trouble is, Walmart now says it never happened.
Paige Yore's sob story was debunked by the mega retailer after staffers reviewed surveillance video taken inside the store on the day of her visit, a spokesperson confirmed.
The Pueblo, Colorado, woman had indeed visited the locatio, but everything else simply didn't match her retelling, they said.
In Yore’s three-minute video, uploaded to Facebook on Sunday, she says she was waiting in line when she noticed the cashier struggling, leading to another customer scoffing and scolding him for his accused incompetence.
That's when Yore claims to have personally pulled the woman aside, telling her to calm down because "this young man's obviously having a bad day."
When the cashier burst into tears and embraced her, Yore said she hugged him back, saying: “It’s OK, it’s OK, everyone has a rough day."
"He said, ma'am, my mom just committed suicide this morning and I have to work because I have to pay our rent and I have to pay our bills and I don’t have a mom anymore," she recalled. "I said, hang in there, life is so hard and it’s going to be OK."
Yore's video concluded with her sniffling while urging people to be kind to those around them, as you never know what they may be going through.
Her Facebook and YouTube pages, sharing the video, were taken down late Wednesday morning.
A Walmart spokesperson, reached by the Huffington Post, said they've received overwhelming public concern for their cashier after word spread about his mother dying.
It's because of that that they decided to address the matter.
"We've been tracking this story closely and appreciate the concern shown by our customers and associates. They are great examples of the kindness we see in our stores every day. We are happy to report that our associate's mother is, in fact, in good health,” a Walmart spokesperson said in an email.
Yore, reached for comment by Colorado Springs station KRDO, defended her video.
"What I am doing is not about the fame, it's not about the money, it's not about being on ABC," she told the local news station. "It's about touching people's lives in a world where we all forget what the meaning of Christmas is."
An attempt to reach Yore for comment was not immediately successful Wednesday.
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